So that’s where the brand name came from!
Clarence Birdseye invented, developed, and commercialized a method for quick-freezing food products in convenient packages and without altering the original taste. “Frosted foods” were sold to the public for the first time in 1930 in Springfield, Massachusetts, under the tradename Birds Eye Frosted Foods®. While Clarence Birdseye has become a household name, his process has evolved into a multi-billion dollar industry.
Fruits and vegetables chosen for fresh produces isles are usually picked before they ripen, which gives them less time to reach higher amounts of vitamins and minerals. The appearance of ‘ripening’ still occurs, but this produce will never have the same nutritive value as if they had been allowed to fully ripen on the plant.
Clarence Birdseye was born in 1886 in Brooklyn, New York A taxidermist by trade, but a chef at heart, Clarence Birdseye wished his family could have fresh food all year. After observing the people of…
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